grassroots

5 TIPS TO CREATE AN INFLUENTIAL COALITION

Influential coalitions can carry a campaign far and deep into the legislative process.  Coalitions are very effective means of influencing public policy from city hall to the state capital to Washington DC. 

PUBLIC RELATIONS TRUMPS LOBBYING: STUDY REVEALS PR PARADIGM

Government relations professionals refusing to acknowledge and leverage public relations as part of influencing public policy are falling behind the times.  A new study by The Center of Public Integrity found that some of the nation's largest trade associations spent nearly twice as much on public relations than lobbying...

5 ENDURING PR LESSONS I LEARNED AS A MAYOR

 learned public relations the hard way the day the city clerk informed me that I would become the youngest mayor in the history of Safety Harbor, Florida, at 27. Within a few hours of learning the news, I was mobbed by reporters from the St. Petersburg Times, Tampa Tribune and television news crews from ABC, CBS, NBC and Fox...

SL7 INTERVIEW'S RICK WATSON, CHIEF LOBBYIST FOR ASSOCIATED BUILDERS & CONTRACTORS OF FLORIDA

Rick Watson is legislative counsel for ABC. ABC is the voice of commercial construction. It's a trade association of merit-shop, commercial and industrial contractors. ABC represents every aspect of commercial construction from general contractors to subcontractors and affiliated industries. It’s SL7 Communications’ pleasure to include Rick in our SL7 Interview series. Rick discusses ABC’s role in coalitions, how his members are faring in today’s economy and the key legislative issues heading into 2015...

SL7 INTERVIEW'S UCLA PROF. EDWARD T. WALKER, AUTHOR OF NEW BOOK: GRASSROOTS FOR HIRE

Grassroots Lobbying has become a billion dollar industry leaving its mark on our American Democracy. Surprisingly, there’s little-to-no authoritative research and writing on the consultants who specialize in this field. However, author and UCLA Professor Edward T. Walker pulls back the curtain of consultant driven grassroots initiatives in his new book, Grassroots for Hire: Public Affairs Consultants in American Democracy...

THE RISE OF CORPORATE GRASSROOTS LOBBYING

Corporate grassroots lobbying has led to an estimated $1 billion-a-year industry and it’s growing. In today’s political and social environments, an increasing number of C-Suite executives have realized they need more than big PAC checks and high-powered lobbyists to achieve their public affairs strategies...

REAL ESTATE WEEKLY INTERVIEWS PATRICK SLEVIN ON NIMBYISM

In March 1996, at the age of 27, Patrick Slevin became one of the youngest mayors in the country. The New York native served for three years in Safety Harbor, a city of around 17,500 near Tampa Bay. As an elected official, Slevin became involved in land use issues, where he confronted the “not in my backyard” attitude toward new development, or NIMBYism...

PUBLIC RELATIONS: 5 CRUCIAL TIPS FOR LEGISLATIVE SUCCESS

Tallahassee is one of the most politically dynamic cities in the world and Florida’s state capital has some of the most powerful and influential lobbying professionals in the nation. In order to maintain that high level of influence, a growing number of public affairs professionals are employing grassroots public relations to impact the legislative process...