Influential coalitions can carry a campaign far and deep into the legislative process. Coalitions are very effective means of influencing public policy from city hall to the state capital to Washington DC.
THE RISE OF CORPORATE GRASSROOTS LOBBYING
Corporate grassroots lobbying has led to an estimated $1 billion-a-year industry and it’s growing. In today’s political and social environments, an increasing number of C-Suite executives have realized they need more than big PAC checks and high-powered lobbyists to achieve their public affairs strategies...
PUBLIC RELATIONS: 5 CRUCIAL TIPS FOR LEGISLATIVE SUCCESS
Tallahassee is one of the most politically dynamic cities in the world and Florida’s state capital has some of the most powerful and influential lobbying professionals in the nation. In order to maintain that high level of influence, a growing number of public affairs professionals are employing grassroots public relations to impact the legislative process...