Too many developers have been burned by prior news stories, so they’re hesitant to be proactive: “Why attract attention when there might not be any opposition out there?” is the fear. I don’t totally disagree with that sentiment, but there are some measures you should take to minimize NIMBY media attacks in the future.
THE RISE OF NIMBY AVATARS
The greatest ally to these NIMBY Avatars is no one is paying attention to their growing influence, power, and reach. The NIMBY Matrix™ has successfully distracted developers who don’t see or want to see the bigger picture. However, I’ve come across a growing number of corporate professionals who have witnessed and experienced this troubling trend. It’s real and it is in the early stages of maturation.